B03. Most Effective Use of Sponsorship and Event Marketing

Campaign title
Agency name
Gold New Rules for Sponsorship, One Fan at a Time Clemenger BBDO Melbourne National Australia Bank
Bronze Smarter Cities Connect Ogilvy & Mather Singapore IBM Corporation
The Shortlist Grow an Apple Tree Alpha245/ Leo Burnett Carlsberg Malaysia
Thank You Mom - Because the Hardest Job in the World is the Best Job in the World BBDO India P&G India
Moving SingTel's Image from a Traditional Telco to More Innovative than Google, More Relevant than Facebook. BBDO Singapore SingTel Telecommunications
KANU: The Smallest Café in the World Cheil worldwide Dongsuh Food
I'm Amazing DDB Group Hong Kong McDonald's
Dreams Never Get Old Inspire Activation Hondao Senior Citizen's Welfare Foundation and JT Tobacco International Taiwan Corp
Turning an Event Sponsorship into a National Movement JWT Indosat
Switch on Instant Beauty Lowe and Partners Thailand Unilever Thailand
Faster than the Fastest Lowe Asia Pacific Unilever
Snowfalls Lowe Vietnam Unilever Vietnam
Ben & Jerry's Sundae Sessions Mindshare Australia Ben & Jerry's
The Thrill Machine Ogilvy & Mather Mattel Toys, India
IBM Japan Transformation Plan Ogilvy & Mather Japan IBM Japan
Castrol CRB Plus 'Ayushman Bhava' OgilvyAction and Ogilvy & Mather Castrol India
Mizone the Cube OMD Danone
Bonded by Cheers – Maemuki Relay TBWA HAKUHODO American Home Assurance Company
Times of India Literary Carnival 2012 Times of India / Times Red Cell Times Red Cell - BCCL
Portraits Wunderman Sydney Art Gallery Society NSW
Media Supporters
Media Supporters
Media Supporters
Media Supporters
Media Supporters
Media Supporters