Having joined Mindshare as a graduate, Lyndon is now one of the world's foremost strategic planners.
In 2011, he moved to Shanghai to run communications planning for Nike, where his work on Nike China's "Find Your Greatness" campaign won 2 Cannes Lions. He then transferred to Mindshare Tokyo in 2014 as Head of Strategy for Japan. That year, Mindshare Japan won Agency of the Year for the first time in their 15-year history, and his remit expanded to include Korea and Taiwan.
Lyndon is a passionate analyst of the relationship between media and economics, politics, religion, and philosophy. Most recently he has studied Donald Trump’s ‘Make America Great Again’ media strategy and compared it with that of his Presidential rival, Hillary Clinton.
Lyndon lives by the Swoosh, bleeds Purple, and has an eternal soft spot for black swans. He lives in Tokyo with his wife and young son, Oakley.