As Chief Growth Officer for APAC, Charlotte (Charlie) is responsible for organizing and supporting our growth teams, leading Wavemaker’s growth strategy across Asia-Pacific to deliver growth for existing and new clients. In addition, she leads our strategic community, engaging teams as we deliver Provocative Planning work to our clients.
Charlie has worked around the world as a strategy and growth leader. She spent several years leading international client strategy in London and Singapore. She was a core part of our leadership team in China, in her role as CSO, and most recently acted as Head of Global Growth Strategy based in New York before relocating back to Singapore in January 2020.
Charlie is an experienced facilitator, running workshops and training with clients around the world. She is also a core part of the global product development team, most recently delivering Wavemaker’s Provocative Planning approach to drive growth for our clients.