There are 2 sections of categories in the e-Commerce Tangrams. The Product & Services section and the Specialists section on which awards campaigns based on its best practices.
* Product & Services categories
* Specialists Categories
PRODUCT & SERVICES CATEGORIES
ECP01. FMCG Retail Services
Includes Fashion Retail, Food & Beverage, Consumable Products & Durable Goods
ECP02. Commercial Services
Includes but not limited to Financial Services, Commercial Public Services, Business Products & Services
ECP03. Consumer Electronics & Accessories
Includes but not limited to home entertainment systems, , computers / laptops, gaming devices, VR/AR Devices, televisions, audio / visual equipment & accessories, cameras, personal phone equipment including mobile phones & pagers, computer hardware / software etc
ECP04. Entertainment, Lifestyle & Recreation
Includes travel & hospitality produces and services; festivals, films, movies, leisure events, country clubs, hobbies, social networking sites, publications & media.
ECP05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
Includes but not limited to cosmetics, skincare, personal hygiene & grooming products; healthcare products & supplements; OTC medicines, insect repellents, adhesive plasters, skin remedies, contact lenses, hearing aids, prescription drugs, contact lenses, alternative therapies & medicines, virility drugs; DNA tests etc
All telecommunications/telephone and internet services.
ECP07. Other e-Commerce
Other e-Commerce services not mentioned in the stipulated categories. This can include but not limited to mining, forestry, agriculture, building supplies, hardware, government, infrastructure, utilities, manufacturing, warehousing and supply chain etc.
The same campaign can be entered into multiple categories in the Specialists section.
Go back to Product & Services categories
TYPE OF AWARDS GIVEN IN DATA & ANALYTICS TANGRAMS
If an entry is shortlisted and goes on to be awarded, the shortlist point will no longer be valid.
.GOLD; SILVER; and BRONZE.
Awards are given in each category. Jury will award Gold, Silver and Bronze to entries that excel in the respective criteria. Each category may have more than one Gold, Silver or Bronze awarded; and may also have no awardees at all.
The Platinum is chosen from all entries awarded Gold across all categories within the Data & Analytics Strategy Tangrams. The Platinum is an elevation of the awarded Gold (from the original awarded category). There will only be only one (1) Platinum awarded in each Tangrams type. Once elevated to Platinum, it will no longer to named a Gold awardee.
Entries in the Public Service and Charities categories are excluded from winning the Platinum Award, unless they are supported by a commercial brand.
Go back to The Awards Page